• What is Protein, Where does it come from, and Why do I Need it?

    Discovered in 1838 by Jöns Jakob Berzelius, proteins are among the most actively studied molecules in biochemistry and are one of the classes of bio-macromolecules that make up the primary constituents of living things! Deriving from a greek word “Protas”, meaning “Of primary importance”, they serve many fundamental roles in sustaining life!

    With so many important roles in the body, it is very important to have proper protein intake. These roles include muscle/tissue growth and repair, regulating pH balance in the blood, preserving muscle mass, controlling many metabolism processes, providing energy, immune system function, making essential hormones, the list goes on… Obviously, not having enough protein can cause some serious problems!

    No matter where the protein comes from, it all consists of amino acids linked together in chains called peptides. Amino acids aid in repair, growth and development of muscle tissue, normalize moods, improve concentration, attention, sleep, sex drive and also produce chemicals that enable our brains to function properly. The body produces over 50,000 proteins and over 15,000 enzymes that have far reaching effects in the body. Branched Chain Amino Acids are considered essential amino acids because they are essential to life, and the body cannot manufacture them on its own. B.C.A.A.’s are metabolized in the muscle, rather than in the liver and must be supplied through a diet. Ensure you have adequate amounts of B.C.A.A.’s in your body before and after training, and you can delay fatigue, guard against muscle breakdown and expedite recovery!

    So why do you as an athletic person need to supplement your protein intake?? Protein is THE ONLY nutrient directly responsible for building muscle. To build muscle (or maintain lean muscle) it is essential that proper amounts of high quality protein is consumed throughout the day. Being an athlete, avid gym goer or attending high intensity exercise classes will leave your protein levels in a depleted state. By keeping your protein intake consistent, you can keep your body in an anabolic state and develop/maintain lean muscle.

    Having the highest “thermal” effect of any food, protein can actually speed up your metabolism 30% because your body has to work harder to digest, process, and utilize it. For this reason, a higher protein diet is more effective for fat loss than a high fat or high carb diet. Another interesting fact is that people on higher protein diets feel fuller at the same calorie intake as people on lower protein diets. High protein foods slow the movements from stomach to intestine, leaving you feeling full for longer amounts of time.

    There are so many benefits to having higher amounts of protein in your diet. muscle growth, fat loss, good energy, steady blood levels, steady hormone levels, etc. We pride ourselves in using the highest quality proteins in our ProLifestyle Protein Blend and making sure you get the best nutrients out of your shake at the times you need it most! Convenient, easy to mix, great texture, great flavor….If you haven’t tried our shakes yet, now is the time! Pick a few of our individual flavors to get started and “Tear it, pour it, shake it and LOVE YOUR PROTEIN” As always, Love your Protein!

    Credit – Eason Orion

    Sales Manager

    ProLifestyle LLC.